The Power of Design @ Beyond Design

Juniors in the Design & Engineering class met with Michael Prince, the president of Beyond Design. In this STEAM course, students are investigating what it means to be a designer. Through this investigation, students have learned that being a designer is far more than conceptualizing and designing a new product. Being a designer requires empathy, compassion, patience, expertise, and a whole lot more. This was confirmed by our visit with Mr. Prince. He shared stories about the trials and tribulations of starting his own design firm. He stressed the importance of empathizing with his clients, working with a diverse team, and embracing the iterative nature of the design process.

It was a unique and eye-opening experience to get a behind-the-scenes look at a successful design firm.

Why?

The purpose of this FE is to introduce the class to professional designers, and to get them to think like designers.

How?

Students talked to designer, Michael Prince and toured Beyond Design to understand the work of a designer.